After trouncing the competition (Mohenjo Daro) during the ‘Independence Day’ weekend this year, Akshay Kumar and Neeraj Pandey were quick to announce their next film ‘Crack’ for the same weekend next year.
The announcement came just days after there were strong reports within the industry, that Imtiaz Ali and Shah Rukh Khan were eyeing the ‘freedom weekend’ to release their next film, which has already gone on floors in Prague.
Attached is our tweet on August 15, soon after ‘Crack’ was announced.
Just when there was talk that SRK – Imtiaz were looking at 11 August 2017 as a potential date for their next film, comes a big announcement!
— Indicine.com (@indicine) August 15, 2016
It’s a well known fact that Shah Rukh likes to announce the release dates of his film, only after it goes on floors. By sticking to this strategy the superstar has missed out on all the big dates.
While Eid is no longer an option for any actor other than Salman Khan, announcing films early for weekends like Diwali, Post IPL, Independence Day etc, can make the competition think twice before announcing their own film.
With the unexpected announcement of ‘Crack’ coming early, the makers of Imtiaz Ali’s film are now in two minds. If they go ahead and announce the film for the same date, it could set up yet another big clash, which puts the weaker film (even if it isn’t a bad film) at a much bigger risk.
There are other factors too – Akshay Kumar is on a career-high after two major multiplex hits in 2016. Neeraj Pandey himself has a big film like ‘MS Dhoni: The Untold Story’, if that film works, it would make ‘Crack’ bigger.
There are also reports that the makers are considering the Dusshera weekend, which has plenty of holidays, but the concern will be ‘Pre-Diwali’ period that will curtail the box office prospects of the film in the long run.
If the clash happens, it’ll not just be SRK vs Akshay, it’ll also be a clash between two acclaimed directors – Imtiaz Ali (Socha Na Tha, Jab We Met, Rockstar, Tamasha) and Neeraj Pandey (Special 26, Baby). Vote and tell us who your favourite director is.
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After Bhansali and Bhai, now it is Akki’s turn to take revenge from Duniya ka sabse chota star
Lifetime prediction of SRK’s future films:
Dear Grandfather- 30 cr
Raees- 70 cr
The Ring- 80 cr
Anand L Rai’s film- 75 cr
SRK not a single bad phase expect 2015-16 lets enjoy it as much you can because 1992-2014 not a single bad phase of srk. But now srk start chosing good film with great director instade of releasing poster before 1yr n overhyping so just wait n watch in 2017 srk will destroy everyone who comes. Problem is Srk films open well but not sustain but everything will chance in 2017.
Raees 200cr
The Ring 250cr
ALR next 350cr
@Indicine
Why do you have to spread negativity around SRK and his films everytime?
Before Ra One even released u made an article about Raone: Disaster in Making?
http://www.indicine.com/movies/bollywood/ra-one-box-office-disaster-in-the-making/
During FAN you came up with that pre release buzz stuff.
http://www.indicine.com/movies/bollywood/shah-rukh-khans-fan-struggles-to-sustain-pre-release-buzz/
U never say such things to others. Its okay for MD, but that thing for Raone was before the trailer
And now even before makers have announced their dates u have started all praises to Akki and creating negativity against SRK and Akki fans
@Ketan Shah, negative articles can’t kill a film. Impending doom can be sensed within the industry and it’s during those times that such articles are published. It’s happened many times, Ra One, FAN, Mohenjo Daro, Veer, Bombay Velvet, Joker, OUATIMD.
Let’s see who’ll thrash whom on NEXT INDEPENDENCE DAY.
KING OF CLASHES—-KJNG SRK thrashed akki 4th time in CLASHES in 90’S+LAST DECADE and this decade in a run of CE against ouatimd.
These losers always reserves dates before start of star cast/shooting like a hypocrite,coward and foolish.
But they don’t know that neither this is Ashutoshji nor this is Mahenjodaro.
This is IMTIYAZ ALI’S ,WHO can take multiplexes by storm through HIS MODERNIZED DIRECTION WITH CLASS.
While neeraj pandey is too a good director but his films are very limited appeal like a Wednesday,s p26,baby etc etc.
So this time over confidence will finally make akki suffer.
so cry as much as you can,at last akki will return to the position where he actually belong to.
@anand_the fake,KING SRK not only thrashed but WE can say HE ‘raped both akki+lallu unitedly in 2006.
And just like how ADITYAJI gave sacrifiece for DON by shifting Dhoom2 similarly KING KHAN gave sacrifiece for YRF due to friendship.otherwise RAEES would have made your lultan a lambda and you would have cried now like lultan ki hogayi chatayi,let decade struggler hit-n-run bhagoda to give at least a flop in a clash instead of disasters and do a movie like FAN and let him to give a simple hit with out EID+masala genre,auakt hi nahi bhabijaan ki,rofl.
@KANZ
If i m not wrong u had vowed never to bash srk again,right?
@Indicine Thanks! But one more question, What if the Word Of Mouth is positive? Even in Pre Diwali it should have a good hold then?
Srk is in his bad phase still top paid think if he will be in his potential then where will be others
@Jolly
U r right even Suhaag opened more than 55 percentage than a certain numero uno megastars Andaaz Apna Apna in 90s too. Akki has been the Baap of numero uno megastar 3 times from 90s to 2010
AAA> Suhaag
GM>KyunKi
Blue>MAMK
But still even in opening
Yess boss> Daava
VeerZaara> Aitraaz
Jaaneman> Don
P.S. I know things have changed. But still both SRK and Akki are self made superstars, not like others. Please dont create unnecessary fanwar here. Hope clash wont happen!!!
@Ketan Shah
What grabs my eye in the article ‘Ra.One- A disaster in the making’ is the first comment:
“Ra.One is getting bigger day-by-day. It will be the first movie to cross 350 cr in India”
Btw @indicine that was one of your best articles
@sss : It is a sign of foolishness when you expect a distinction gold medalist MBA holder (Megastar bhai) to come back and give 8th standard exams to prove himself !!!!!!!!!! And that is because the 8th standard student (queen) does not even have the capability to pass out the exam ??? Lol
This is too early to say anything. As @ANK said we still have an year for it and things may change.
@Indicine : Heard Kaabil makers are in loss due to repeated cancellation of shooting as Hrithik is unavailable. Is it true ?
@Clash Fact
You missed Veer Zaara vs Aitraaz
can someone please tell the no of flops given by SRK, AAMIR, SALMAN AND AKSHAY in last 10 years ???
please…….
@Hritik
Pls forget @ss
Thing is SRK needs support from every fanbases. And Salmanics are the biggest today. Pls support SRK
What I want to say ….. I am a huge fan of Akshay and SRK hater, but guys, too early to make predictions .Akkians, let’s not look like Hrithik fans who pre-release Rustom wrote that the film will be a big flop. Let’s wait and see, everything can change. vote, I certainly for Combo Akshay – Neeraj, the Indian version of DiCaprio – Scorsese
@hritik
King Khan holds a degree in Mass Communication from St. Hansraj College
Salman is a high school dropout
sometimes Stardom does matter…
SRK’s flop like Ra.one grossed 208crs (BOI) which was much more than Salman’s blockbuster Ready which grossed 183crs (BOI)….in the same calender year (:
so yeah you can bash SRK as even his FLOP does more than your idol’s BLOCKBUSTER :P
bicky, Please, jokes aside. SRK could not win even Ranveer he beat Akshay? SRK feared clash with Salman and moved the date and finally Baby was also a film without songs dance and of the heroine, but gathered cash more than Fan
@Indicine
And are there any impending dooms around raees?
that awkward moment when you realise that SRK’s last 2 films underperformed but still he is the highest paid bollywood celebrity acc to FORBES..
and even Akki is above Salman in that list of highest paid actors…
so as i said in last comment…
even SRK’s flop >>> your idol’s BB
We want Imtiaz next to come only and only on Eid not independence ….!!!
@indicine sir, Don’t you think that two big films can coexist on Eid festival as Eid falls on Monday and there will be almost 7 holiday , what do u say plz Don’t ignore ?!
I M SO PROUD OF SRK..I MEAN SERIOUSLY IT JUST BEEN A RUMOR NOT YET OFFICIAL ANNOUCEMENT AND PEOPLE STARTED BARK..FOR THOSE ISSE KEHTE HAI STAR POWER..NO REASON JUST SRK KA NAAM AAYA 200 COMMENTS AAGAYE..AGAR AKAL HOGA TOH SOCHNA ISPE
Rashmi
August 26, 2016 at 8:51 pm
Who said SRK couldnt beat Ranveer? Dilwale opened 9crs more than BM. Its quality of films that matter and it was Rohit who couldnt beat Sanjay Bhansali
Eid 2017 is perfect date for the Ring !!!
Not interested in independence day !!!!
Come on srk release it on Eid and thrash Eid dependent lallu !!!!
@Phenomenal Idiot,
Anushka without Salman – 340 Crores
Salman without Anushka – 321 Crores.
Agreed, Anushka is bigger.
But do you even realize who is the lead hero of that 340 Crores grosser. It is the perfectionist Aamir, a megastar, not newcomers (Ranbir & Ranveer) like in Deepika’s 180 Crores plus grossers ???? Lol
And tell me when ur queen will cross 150 CRORES without Deepika?
AND Salman begged before queen to postpone her film? What a joke!
How do you know this? Has SRK told you or do you work for Red Chillies?
These queen fans are laughing stocks and the queens of fantasies and creatively talkative.
They were praying and waiting for Sultan not finishing in time so that Rice could be released. At the end, they faced shameful humiliations before the whole industry.
Eid Kab Hai, Kab Hai Eid!!
…..Like I said, Rumors… Remember all these.
Oh my god !!! Breaking news …
Srk starrer untiled next will come on Eid 2017.
Sources say Srk eyes Eid 2017 for his next film with imtiaz Ali
Hahah it is really pathetic to read comments like akshay will easily win the clash or srk will win the clash.. I mean one film is just start the shooting and another one just made poster.. No official announcemeny for the ring.. Yaar atleast wait for trailer..
opening defines Stardom…
as you can see which film took bigger opening in Dilwale vs BM…weekend collection will give you an idea ;)
in overseas and worldwide Dilwale> BM
but Ranveer equals the gross of PRDP(solo & widest release) with solid clash…also BM grossed more than 99% Salman films(including the costliest film PRDP) in overseas at that time ;)
3 times akki clashed with SRK with films like Daava, Aitraaz and jaaneman…and we all are what happened to all these 3 films…
talking about director Imtiaz’s last flop film opened with 10.8crs whereas Neeraj pandey is yet to give an opening of 10crs :)