Industry insiders say, unless the makers of both films meet and work out a solution, the clash between Shah Rukh Khan’s Raees and Salman Khan’s Sultan is certain to take place.
The Raees camp is holding on to the lucrative Eid release date for two reasons. One, their film would be ready in a couple of months, but there is still a chance that Sultan could be delayed. With 6 months to go for Eid, about 3 months of Sultan shoot is still left.
Secondly, the makers of Raees appear to be extremely confident of the film that they have made. Even if Raees doesn’t get a bigger opening than Sultan, producer Farhan Akhtar publicly said it’s the content that works in the long run.
At a promotional campaign for Wazir, Akhtar said “The opening numbers of both Raees and Sultan will be affected, but I think in the long run it is the word of mouth publicity which will matter. There cannot be a better publicity than people coming out and speaking about it. A good word of mouth would ensure a long run (for Raees) at the box office”
Meanwhile, the industry is abuzz with news of ‘Rab Ne Bana Di Jodi’ star Anushka Sharma joining the Sultan team as the female lead. After Deepika Padukone (who made her debut in Om Shanti Om) in Bajirao Mastani, another heroine who was launched in a Shah Rukh Khan film, would be in the opposite camp.
The contest is likely to be evenly matched, even though the Sultan camp will be holding the psychological advantage after the success of Bajirao Mastani and the fact that Salman has dominated Eid in the last few years.
When two big films clash, the impact of the clash is more pronounced in the domestic market. The chances of both films working here in India is less. The distribution angle will be interesting, as Sultan is backed by all-powerful Yash Raj Films. But Aditya Chopra is close to Shah Rukh, so it remains to be seen what sort of impact their personal equation has on the clash and division of screens and shows in India.
The battle in the overseas markets would be something to watch out too. Shah Rukh has been the numero uno star for nearly 2 decades and the outstanding performance of Dilwale, inspite of competition, has reaffirmed his status as the biggest crowd puller overseas.
But Salman, who was a distant third (after SRK and Aamir) in the overseas markets, took a huge leap with Bajrangi Bhaijaan – which became the highest overseas grosser in Phase 1 of release (overall 3rd). Prem Ratan Dhan Payo performed reasonably well too.
Raees, directed by Rahul Dholakia, stars Shah Rukh, Mahira Khan and Nawazuddin Siddiqui. Sultan, directed by Ali Abbas Zafaar, features Salman Khan, Anushka Sharma and Randeep Hooda.
Raees should be not postponed no matter which film is coming on the same day. Both are my hero but it is raees i am looking for..
If SRK can’t even compete with Kal ka Launda Ranveer then how can u even think about to clash with B.O. King Sultan Salman Khan.
Still makers of sultan didn’t select leading lady…there is lol of shootings and big load of postproduction works…Which means Sultan will be postponed…. Raees bhai will storm this Eid…..Mass waiting….
SRK with multistarrer Christmas release embarrasses himself… and now he is going solo with Pakistani actress in front of superman himself… with Anushka YRF ..
Raees 67 cr.
Sultan 210cr.
I am waiting to see the reaction of bhai fans who had converted themselves into class loving audience during dilwale release.Unfortunately they would have to change their colors during the release of sultan which looks like a downright crap from every angle.
Only sultan will work even rohit was confident about dilwale content… Faran just want to scare sultan makers so it’s doesn’t matter. sultan also content driven film written by Aditya Chopra…
Sultan rocks all way
Dilwale will be the loser…Considering the fact that Srk-Kajol reunites..It also can’t beat TWMR…which made on a 30 cr budget and collected 153 cr…it made 5 times more profits…And Dilwale just recovered its cost and accept that it is a failure in domestic market…
I am a non khan fan and i have a feeling that if clash happens then raees will win
After BM & DILWALE Clash it is confirm than Only Content & WOM is the king.
Even in the case of St & Rs Clash,there will be 4day weekend means Opening does not matter because Saturday & Sunday will be crucial.
I think with Eid holiday on first day & 2700screens+ both film will collect 20cr+.
Then both will fall below 20cr on Friday.
But the film with Better WOM will fall less & will grow on Saturday & Sunday than other film.
In India there will be 3 open Weeks till Dishoom.
So,with good WOM 1film can be 220cr+ grosser in India.
In the Overseas Screens does not matter.
With Normal Content & WOM SRK giving back 2 back 15M$+ collection.
Obviously SRK’s RAEES will open better on Weekend in Overseas then content will decide both films Lifetime.
FAN’s success is very important for RAEES opening.
Hope Better film will Win the Clash & it will be much better if this Clash will not happen.
Before Dilwale, SRK also said like that what Farhan is talking now. Rohit and SRK was confident about Dilwale, and said that Dilwale is better film but result is in front of all. Sultan will be good, just like Bajrangi Bhaijaan with full of action, comedy and emotions. and Raees looking another Talaash.
Mark my word, before the release of film every director/producer/actor say that their film is good but after the release all come to know very well. Before Ra.One indicine predicted 220+crs but it collected below 115 crs. Before HNY everyone was saying that it’s an epic film with wonderful action, comedy but the film was Babajikathullu.
Sultan with clash min 225 cr max 250 cr
Without clash 350 cr confirmed….
We have brand yrf, one of top 5 actress anushka Sharma n darling of masses megastar salman khan and brand name sultan which attracted people and they have only srk… So I don’t think so raees will work…
@Xzone you are alive i thought after the super success of dilwale oops! ‘failure’ you must be in mental asylum just like all srkians. It is a challenge to all srkians bas ki hai to fan hit karwalo and raees will turn out to be a huge nightmare for you guys and if salman has not dominated eid then who has srk with just one films you all must have forgotten dabangg wanted ett kick and bb all are blockbusters and atbb.
They all have Brains.. Clash should be averted. If clashed then the best way of clash would be one releases on1st July and the other on 6th. This will go the Bahubali and BB way. Both will do great business if got Excellent WOM. As SRK will also have a movie before Eid that is FAN thrn it might bring back the goodwill as there is a very big chance of UNIVERSAL APPRECIATION. And Salman already has that good will with BB but also a set back with PRDP. So first day would be like this.
If Sultan releases on 1st then 25+ cr and if on 6th 35+
If Raees releases on 1st then 25+ cr and if on 6th 35+
As SRK has great content and fan following this time, Salman has his old built(physical) and fan following.
After prdps failure heard somewhere that bhai got slapped by a bodyguard when he went to a south producers house for begging for remake rights
@Russel Complete agree with u
Raees all the way for sure…as the genre of mvi well set for EID relase.
Protest can change the schenario as in case Bm vs dilwale…
dnt call it clash plz….
or dnt call it battle… salman is mainstar with his big film coming on eid.. small niche films with small stars like srk cant affect it.
like bodyguard vs shaitan..
After DILWALE all are bashing RAEES but I think we should wait for FAN.
FAN’s success or failure will decide RAEES’s buzz.
Though Yash Raj is India’s biggest distribution company but in last 2 Years they gave many Flops like Gunday,HNY,
Kill Dil,Dawat A ishq & many more & all are critical failure.
Though im a SRK Lover but I’m not expecting much from Sultan.
Even Rahul Dholakia is coming after many years so I don’t think he will make any major mistake for RAEES.
The Teaser of RAEES make huge Buzz so,I don’t think they will postpone RAEES.
From 2009 salman maximum movies work due to only n only Salman
Wanted – flop actress, New director work due to salman
Dabangg- New actress, director work due to Salman
Ready – New actress work due to Salman
Jai ho – flop director, New actress work due to Salman
Kick – New actress, director work due to Salman
Prdp – flop starcast, again works due to Salman
Look at srk
Mnik – srk, kajol just hit
Raone – srk, top actress kareena… Still Flop
Don 2 – srk, pc just hit
Jthj – kat, srk, anushka, top director yashji still just hit
Hny – multistarer just hit
Dilwale – multistarer average but for people it’s flop
Now what can we expect from raees New actress, flop director, flop production…
And mainly clash with megastar salman
Raees all the way teaser was such nice . Eagerly waiting for Raees film .
Let clash happen
bhai fans have been speaking highly of their star …. considering him a big star
also, after the success of bb and the underperformance of dilwale they have become arrogant !!!!!!!!
let them taste this clash
by any means I want the clash to take place ….!!!!!!!
Everyone knows that if bm had clashed with prdp then the result would have been the worst but they keep taunting without any logic !!!!!!!!!!
Raees vs sultan
Class vs crass
Master of acting vs non actor !!!!!!!!!
Not too much fun more than that !!!!!!!!!!!
Raees will release on Oct 2 it’s right decision for them… Sultan is very big film which raees not… And now people forget raees teaser too… I don’t think so people will watch raees after watching dilwale..
If clash happens then it will be good news for aamir and undoubtedly Dangal would be HGOTY . But I hope Raees and Sultan would be two continent oriented films. we are fed up of watching crap movies yaar . it’s time to revive cinema. same do I expect from Dangal !!!
Bhai fans keep dreaming of another bajrangi bhaijaan it will not happen ever again not even in your dreams bechare bhai fans !!!!
Ali abbas zafaar think sultan has salman under yrf banner so movie will released in eid as eid is lucrative period. He think salman is in top form so opposition team will postpone because of fear factor. 3 months of shooting left and eid is just 6 months to go. All this is happen because of overconfidence of director saab. He for get himself that he was the assistant director of Marigold and He directed Gunday, MBKD ( just average direction) is the only hit movie in his name. 3 months of shooting minus post production that too within 6 months. Overconfidence plus jealousy kick you out from yrf camp. Sir, your opponent team is so weak like you think. Now a days, only good content movies work in long run. you have very little time and you cannot make it epic within short span of time.On the other hand, raees has enough time for post production work. After the announcement of clash with sultan and Dilwale factor, Raees team will make their movie masterpiece in every scene. Sultan might be a good movie but because of less time they have, movie can loose for not being able to check each and every frame. So, it is better not to take risks and leave the overconfidence and ego at home, director saab.
Overhyping Bhojpori Baadshah Rice Smuggler has begun…!
400cr storm coming
my guess is most of srk fans will track on overscese,. speak overscese…celebrate overscese.
Sultan will win inside 1 round…!
Bhojpori Baadshah Rice Smuggler will quit after 1 day
No contest- sultan will win hands down
Srk is the only actor who can give me goosebumps with the first word he utters
Raees teaser was mind boggling !!!!!!!!!
I see the Josh the passion the impression and most of all I see the dangerous eyes in Raees which reminds me of Bazigar and darr !!!!!!!!