Housefull 3 Box Office Opening

Housefull 3 has taken a good start at the domestic box office, even though multiplex business at cities was below par for a big franchise film. It’s the second best opening of the year after Shah Rukh Khan’s FAN, which released on a partial holiday.

Single-screens opened well in the morning, both due to the presence of Akshay Kumar and the popularity of the previous ‘Housefull’ films. The average opening at single-screens was around 50-55%.

Multiplexes were lower at around the 30-35% mark, which is good for morning shows. No other film except FAN has taken a good initial on Friday morning at multiplexes this year and they do show growth towards the end of the day.

Opening Day occupancy of films in 2016

• FAN – 55% (partial holiday)
• Housefull 3 – 40-45%
• Baaghi – 35%
• Airlift – 35%
• Kya Kool Hai Hum 3 – 30%
• Rocky Handsome – 30% (holiday)
• Ki and Ka – 25%
• Kapoor & Sons – 25%
• Ghayal Once Again – 25%
• Mastizaade – 20%
• Sanam Re – 20%
• Neerja – 15%
• Jai Gangaajal – 15%
• Wazir – 15%
• Saala Khadoos – 8%
• Fitoor – 15%
• 1920 London – 10%
• One Night Stand – 7%
• Love Games – 5%
• Traffic – 3-5%