Dilwale has collected Rs 21 crore on its opening day at the box office, which is about 10-15% below trade expectations for Friday. The film has performed well across all circuits in India, but the clash factor and division of screens has resulted in the film collecting lesser than it should have.
In comparison, Shah Rukh Khan’s last release Happy New Year collected Rs 44.97 crore on its opening day. Prem Ratan Dhan Payo collected Rs 40.35 crore. Both released on national holidays.
Pre-Eid releases – KICK collected Rs 26.52 crore on its opening day, while Bajrangi Bhaijaan collected Rs 27.25 crore. Both films released during the Pre-Eid period and non-holiday.
Aamir Khan’s PK which released in the same week last year collected Rs 26.63 crore. It got a solo release.
The common factor for all these films is that the screen count was around 30-40% more more, and the number of shows at multiplexes were about 35-40% more. However, the average ticket price of both Christmas releases this year, were increased by around 5-10%, at some places multiplexes even more than that.
There were also reports of some shows getting disrupted in certain parts of the country, due to Shah Rukh Khan’s ‘intolerance’ statement.
All factors considered, it’s a good opening day for Dilwale, but the weekend becomes extremely crucial. When there are two big films, the audience is spoilt for choice. Second day onwards, star power alone can’t bring the audience to theatres.
Both Dilwale and Bajirao Mastani will be dependent on word-of-mouth, the next couple of days will decide who passes the all-important box office test.
#IndicineFBO: Our prediction of Rs 25.4 crore for Dilwale was inaccurate. The film has collected Rs 21 crore, which is a difference of 17%.
Update: SRK has confirmed that the official figure for Day 1 is 21 crore
We have released it already https://t.co/9ChrLIyWMA
— Shah Rukh Khan (@iamsrk) December 19, 2015
@Sunny, then you better look that neither akshay is a superstar. His film dont get big opening any more and he hasn’t crossed 30 CE opening even once. So what about that? His film depaire getting independence day, Christmas and other big holidays like republic day, struggle to cross 100 Cr, while ajay has 5 100 Cr grossers. Whenever ajay and akshay clashed, ajay became winner every single time while akshay lost everytime. Then what would you say now. I also don’t bash akshay but its truth. You are the one who always bashed ajay and never speaks good about him. I don’t bash akshay from front, but I bash because of you. If you want others to respect akshay then you better stop bashing ajay now.
@hrirhik,one thing I have to agree KING KHAN shouldn’t work with Rohit/Farah once again.for records HE has to work with Ranu/Kabir.
Whatever KING KHAN always remained biggest star of Bollywood.and why don’t you simply can accept THE TRUTH of negativity of protestors are continuing in social medias,whatsapps that never happened with any salmir fans ever.this shows KING KHAN is far bigger star than salman any day.and prdp also failed to beat HNY proves your takla’s real aukat.spread negativity being hater that I can bear but don’t support bjp/vhs like double standard being Man though you already tried to thrashed them before.
@Chinmay : YLJK ?? Was it you who acted in it ? A 40 lakh disaster in multiplex era !!!!!! Stop crying over past and talk about PRESENT you loser !!!!!!!!! I have more examples of Srk debacles from past so better for you & your idol not to cry over past !!!!!!!
@ sss : You urgently need a treatment now better save your Kaaliwaale n stop worrying about Salman !!!!!!!!! Even 2 rs wala Ranveer is knocking out your fake king (already done in Maharashtra). You bakwaas won’t change the reality !!!!!!!
@Challa frustrations at the best. Stop giving excuses. You cant give aamir credit because no matter whenever hid film shatters all records you jealous people give credit for director or brand, bur never give credit for srk’s directors and genre. What kind of hypocricy is this. Then also apply the same logic for srk’s whole career which also had one of the best and biggest directors like yash Chopra, karan johar, SLB, Rohit, etc. And also give credit to big b’s remake factor for don. The fact is aamir is ruling box office like no one else can and could do. He is number uno megastar of Bollywood.
@hrithik you better go and check shahrukh khan career analysis and see that YLJK was not a disaster. It was a flop. Indicine has clearly given the verdict and also said that srk has 0 disaster in his career. That’s speaks for all. It’s not me, but trades, indicine and other most sites have given the verdict to YLJK which is only a flop not a disaster. I know bhai’s epic 3 disasters has made you in trauma, but truth is bitter. Live with it.